Here you'll find useful, practical resources on a range of issues. Our introductions provide tips and insights on the essentials of PR and media relations. Our guides offer in-depth advice to help you brief and work with an agency. And our reports result from research projects carried out with partners, on wider sector trends.
Writing a PR brief
Learn how to brief an agency so you can ensure you get the best from them.
Hiring a PR agency
Some advice on when to use an agency and how to find the right one for you.
Working with a PR agency
How to get the most from an agency relationship.
Fostering meaningful engagement
Engagement in the not-for-profit sectors: what drives it and what impact does it have?
Exploring the extent to which communications is valued in the voluntary sector.